Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits

Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits

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Five Pennies is "THE FIELD MANUAL" for Building and Growing a Franchise Brand With the Right Mindset and Tools!

This Book Contains over 120 Tools to Build, Grow and Manage a National Franchise Brand!

Featuring Examples of 20 "Best of Class" Franchise Brands to learn from - and 10 "Mega-Wreck" stories to avoid!

Learn About:

- Creating and Growing Sustainable Unit Profitability
- Managing Franchise System Relations
- Staying Ahead of Your Growth Rate
- Enhancing System Profits With Continued Education
- Turning Your System Into a "Best Practices" Machine
- How to Recruit Franchise Buyer 2.0 and Maximizing Their Results
- Structuring Layered Franchise Support and Marketing
- Developing Macro-Level Programs for System Growth
- Utilizing Technology to Grow and Manage a Brand
- Resource Management for a Growing System