{"product_id":"influencing-an-instant-guide","title":"Influencing - An Instant Guide","description":"\u003cp\u003eHow to get the best out of every situation and every person you deal with.  In almost every interaction there is something that you want (otherwise why are you there?) so this is a key skill to develop.\u003c\/p\u003e\n\n\u003cp\u003eThis little book summarises all the methods you might use in order to persuade someone to do something. You can keep it with you and use it to plan a meeting or a difficult situation that you have coming up.\u003cbr\u003e\n \u003cbr\u003e\nAreas covered in this book are:\u003cbr\u003e\n¥ the six step influencing process\u003cbr\u003e\n¥ being liked\u003cbr\u003e\n¥ understanding different types of people\u003cbr\u003e\n¥ using techniques that are hard wired into the human brain without us realising\u003cbr\u003e\n¥ reciprocity\u003cbr\u003e\n¥ scarcity\u003cbr\u003e\n¥ choice of evils\u003cbr\u003e\n¥ selective comparison\u003cbr\u003e\n¥ framing\u003cbr\u003e\n¥ when to use facts and when to use feelings\u003cbr\u003e\n¥ social proof\u003cbr\u003e\n¥ questioning to undermine\u003cbr\u003e\n¥ Éand more\u003c\/p\u003e\n\n\u003cp\u003eThe price includes postage, and if you buy two or three they work out much cheaper - try adding to basket and you'll see what I mean...\u003c\/p\u003e","brand":"Chris Croft","offers":[{"title":"Paperback","offer_id":44420370432161,"sku":"9781291662757","price":29.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/1dyn7ywz-front-shortedge-384.jpg?v=1748396699","url":"https:\/\/bookswholesale.myshopify.com\/products\/influencing-an-instant-guide","provider":"BooksWholesale","version":"1.0","type":"link"}