{"product_id":"patterns-about-design-in-consumer-packaging","title":"Patterns: about design in consumer packaging","description":"\u003cp\u003e220-page COLOR TEXTBOOK. If you are a marketing professional, package designer or student about to begin a brand or package design initiative, Patternsª is for you.\u003c\/p\u003e\n\n\u003cp\u003eR.BIRD Patternsª draws from professional experience and observations, providing insight into package design and communication practices.\u003c\/p\u003e\n\n\u003cp\u003eArmed with digital cameras and note pads, our designers visit retail environments to photograph, Òlive and on-shelf,Ó product packaging in natural habitats. We bring the evidence back for closer study in search of common design trends to find new areas of opportunity.\u003c\/p\u003e\n\n\u003cp\u003eThis book is a collection of R.BIRD Patterns reports made public from 2002 to 2007. For this printing, these reports have been refreshed with additional observations and new galleries of product images.\u003c\/p\u003e\n\n\u003cp\u003eR.BIRD Patterns reports are referenced in colleges and universities around the world as a model for exploration and critique. Each page is a demonstration of critical thinking and conclusions from easily recorded evidence.\u003c\/p\u003e","brand":"R.BIRD","offers":[{"title":"Paperback","offer_id":44275780878497,"sku":"9781111118682","price":77.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/1je2977p-front-shortedge-384_0fa75773-5588-4b02-af72-9b89d30ebc81.jpg?v=1748291337","url":"https:\/\/bookswholesale.myshopify.com\/products\/patterns-about-design-in-consumer-packaging","provider":"BooksWholesale","version":"1.0","type":"link"}