What does it mean to think of a book as exhibition? Or an exhibition as a publication? Is there something useful in such cross overs? On what level do such exchanges occur - as creative metaphors, as prompts and suggestions, as practical possibilities? How does ÒdistributionÓ and ÒpublicationÓ apply to both these contexts? Should we cultivate a fluid leixcon, or hold to a distinctiveness of book and exhibition practices?