{"product_id":"survival-selling-even-in-the-toughest-times","title":"Survival Selling Even in the Toughest Times","description":"\u003cp\u003eMike Blinder is a sales trainer and consultant for some of the most widely respected media companies in the world. In this book he reviews the fundamentals of sales and shows how essential a B2B (back-to-basics) approach is to B2B (business-to-business) sales, even in a down economy ... especially in a down economy.\u003c\/p\u003e","brand":"Mike Blinder","offers":[{"title":"Paperback","offer_id":44225380516001,"sku":"9780615264691","price":32.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/1gjgdzjv-front-shortedge-384_27f87c6b-ddd8-4b4a-9908-57d0e9ac7db8.jpg?v=1748239543","url":"https:\/\/bookswholesale.myshopify.com\/products\/survival-selling-even-in-the-toughest-times","provider":"BooksWholesale","version":"1.0","type":"link"}