This eBay guide was written to give you the basics needed to be a successful Buyer or Seller on eBay. EBay can be a great alternative Web Marketing, Computer & Internet Advertising, or Online Promotion tool. So no matter what Industry or Profession youÕre in, eBay can be a great asset to small businesses or inspired entrepreneurs everywhere. Online auctions can improve entrepreneurship which in turn will improve the business culture of companies big & small.