{"product_id":"the-guru-hoax","title":"The Guru Hoax","description":"\u003cp\u003eAre your marketing experts really experts? Or did they simply buy their credentials from a diploma mill? Get ready for The Guru Hoax to be revealed.\u003c\/p\u003e\n\n\u003cp\u003eBehind door number one: a marketing consultant with 30-plus yearsÕ experience of success. Behind door two: out-of-work frauds and recently graduated wannabes disguised as advertising and branding gurus.\u003c\/p\u003e\n\n\u003cp\u003eWho will YOU pay to create YOUR marketing?\u003c\/p\u003e\n\n\u003cp\u003eJay Huling will show you their schemes, ruses, tricks, cons, gaffs, and lies . . . and how they use the truth to fool you.\u003c\/p\u003e","brand":"BooksWholesale","offers":[{"title":"Hardcover","offer_id":44420476698785,"sku":"9780359842810","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/1e4pggwr-front-shortedge-384.jpg?v=1717983025","url":"https:\/\/bookswholesale.myshopify.com\/products\/the-guru-hoax","provider":"BooksWholesale","version":"1.0","type":"link"}