{"product_id":"the-land-of-milk-money","title":"The Land of Milk \u0026 Money","description":"\u003cp\u003eImagine yourself the manager of a television station.  Next, imagine hiring a reporter who visits a nudist campÉ.drives an advertiserÕs new automobile into a lakeÉand who willingly sits for hours in a bathtub full of lime Jell-O.  And does it all on-camera.\u003c\/p\u003e\n\n\u003cp\u003eIt was enough to make Tom Hutchison tear at his hair.  Yet it propelled his little TV station from a distant third place in its market to a dominant number one for many years.\u003c\/p\u003e\n\n\u003cp\u003eAcross 40 years in the media business, Hutchison met so many colorful characters he had to put their rollicking storiesÉand much moreÉ.between the covers of this book. YouÕll meet a very young and little-known presidential candidate named John Kennedy, a football coach named Lombardi who took over a town and one very embarrassed president of ABC television.\u003c\/p\u003e\n\n\u003cp\u003eIf you remember anything about life in the news from the 1950s through today, youÕre sure to love this book!\u003c\/p\u003e\n\n\u003cp\u003eHardcover, 216 pages, photo illustrated, foil-stamped spine, color dust jacket.\u003c\/p\u003e","brand":"BooksWholesale","offers":[{"title":"Hardcover","offer_id":43719528743073,"sku":"hhard3408","price":47.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/12m9dr8z-front-shortedge-384_33f80ca8-5e36-4eba-8196-b6f91c47b80f.jpg?v=1714513467","url":"https:\/\/bookswholesale.myshopify.com\/products\/the-land-of-milk-money","provider":"BooksWholesale","version":"1.0","type":"link"}