{"product_id":"transnational-marketing-journal-vol-4-no-2-october-2016","title":"Transnational Marketing Journal, Vol. 4, No.2, October 2016","description":"\u003cp\u003eSpecial Issue: Taste of City: Food and Place Marketing \u003cbr\u003e\nCo-edited by Evinc Dogan and Ibrahim Sirkeci\u003cbr\u003e\nCONTENT: \u003cbr\u003e\nEditorial: Taste of City, Transnational Food and Place \u003cbr\u003e\nMarketing by Evinc Dogan \u0026amp; Ibrahim Sirkeci | Nutrition and Food in the Green City by Paolo Corvo \u0026amp; Raffaele Matacena | Balancing Act: Identity and Otherness among Latin American\u003cbr\u003e\nImmigrants and Their Food Practices by Paulette K. Schuster | \u003cbr\u003e\nNation Branding in A Transnational Marketing Context: \u003cbr\u003e\nSerbiaÕs Brand Positioning through Food and Wine by Evinc Dogan \u0026amp; Goran Petkovic | The Budding Aromas from Taco Trucks by Robert D. Lemon | Exploring Potentials for Culinary Tourism through a Food by Festival: The Case of Thessaloniki Food Festival by George Chatzinakos | Lyon Ð UNESCOÕs Creative City of Gastronomy? by Cec’lia Avelino Barbosa | Food and Wine Tourism and Urban Local Development by Gabriele Di Francesco | \u003cbr\u003e\nTransnational Dšner Kebab taking over the UK by Ibrahim Sirkeci | Book reviews by Evinc Dogan, Efe Sevin\u003c\/p\u003e","brand":"Transnational Marketing Journal","offers":[{"title":"Paperback","offer_id":44420604330145,"sku":"9781111119231","price":48.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/17qrk6zk-front-shortedge-384_ae9cc7eb-b520-43b7-9071-1fb25285b266.jpg?v=1747517051","url":"https:\/\/bookswholesale.myshopify.com\/products\/transnational-marketing-journal-vol-4-no-2-october-2016","provider":"BooksWholesale","version":"1.0","type":"link"}