{"product_id":"transnational-marketing-journal-vol-6-no-2-october-2018","title":"Transnational Marketing Journal - Vol. 6 No. 2 - October 2018","description":"\u003cp\u003eTransnational Marketing Journal Volume 6 no 2.\u003cbr\u003e\nEditorial\u003cbr\u003e\n      Evin� Do_an\u003c\/p\u003e\n\n\u003cp\u003eUnderstanding determinants of illegal e-book downloading behaviour in the UK and Germany\u003cbr\u003e\n      Oliver Jonas and Ibrahim Sirkeci\u003c\/p\u003e\n\n\u003cp\u003eThe Dilemma of Place Branding: Transitory mega-events vs. sustainable image-building\u003cbr\u003e\n      Evin� Do_an\u003c\/p\u003e\n\n\u003cp\u003eCASE STUDY: Behind Hummus Wars: The Role of the Food in National Identity in the Middle East \u003cbr\u003e\n      …zge ‚opuro_lu\u003c\/p\u003e\n\n\u003cp\u003eDiaspora Marketing Revisited: The nexus of entrepreneurs and consumers\u003cbr\u003e\n      Ibrahim Sirkeci and Fatma Zeren\u003c\/p\u003e","brand":"Transnational Press London","offers":[{"title":"Paperback","offer_id":44276037779617,"sku":"9781111119292","price":82.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/17e7kmz5-front-shortedge-384_5d2dca13-ab69-4263-b7fc-8a95c32fab1d.jpg?v=1747517271","url":"https:\/\/bookswholesale.myshopify.com\/products\/transnational-marketing-journal-vol-6-no-2-october-2018","provider":"BooksWholesale","version":"1.0","type":"link"}