The premise of this book is that the concept of ÒspreadÓ and the business of Òspreading good practiceÓ as we continue to apply it in healthcare, may be a large part of why ÒspreadÓ doesnÕt happen.
If youÕre looking for an alternative and occasionally irreverent view, then read on. This is a personal account reflecting on many years worth of consulting practice, mistakes included.