{"product_id":"vegan-marketing-success-stories","title":"Vegan Marketing Success Stories","description":"\u003cp\u003eThe vegan marketing bible youÕve been waiting for.\u003c\/p\u003e\n\n\u003cp\u003eBillions of dollars are being invested into the vegan and plant-based industries, but whoÕs going to come out on top? Marketing touches almost every aspect of business: messaging, distribution, customer service, sales, and public perception. How do you know what marketing strategies or tactics work? What media or social media outlets are important, and when? And how much should you budget?\u003c\/p\u003e\n\n\u003cp\u003eUsing case studies and examples from todayÕs vegan industry leaders, this vegan marketing book will teach you:\u003cbr\u003e\n_ Marketing secrets of vegan and plant-based businesses around the world\u003cbr\u003e\n_ How on- and off-line tactics contribute to a cohesive strategy\u003cbr\u003e\n_ Topical issues that few marketing books are talking about\u003c\/p\u003e\n\n\u003cp\u003eFrom reviewing the basics to defining the marketing terms youÕve seen but perhaps havenÕt implemented, Vegan Marketing Success Stories covers your bases in marketing vegan businessesÑall without requiring a million-dollar marketing budget. Learn what vegan brands did to weather the pandemic, and some that transitioned to become vegan. The vegan industry is on the rise, and Vegan Marketing Success Stories is equal parts inspirational, cautionary tale, and the practical manual youÕll need to succeed today.\u003c\/p\u003e","brand":"BooksWholesale","offers":[{"title":"Paperback","offer_id":44230831308961,"sku":"9781778052309","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/j7k898-front-shortedge-384.jpg?v=1713709109","url":"https:\/\/bookswholesale.myshopify.com\/products\/vegan-marketing-success-stories","provider":"BooksWholesale","version":"1.0","type":"link"}