{"product_id":"what-the-heck-is-social-media-and-why-does-my-business-need-it","title":"What the Heck is Social Media...and why does my business NEED IT?","description":"\u003cp\u003eWhat the heck is social media?  That's the question everyone seems to be asking these days!  Let us answer it for you!  We will help you understand\u003cbr\u003e\n*The difference between social media \u0026amp; social marketing\u003cbr\u003e\n*What's a platform?\u003cbr\u003e\n*How to get started\u003cbr\u003e\n*The right etiquette for Twitter, Linkedin, Facebook\u003cbr\u003e\n*Measurement tools \u0026amp; tips\u003cbr\u003e\n*How to effectively communicate your brand across all social media\u003cbr\u003e\n*10 ways to make everything work together\u003cbr\u003e\n*How to make $$$ using this stuff!!!\u003c\/p\u003e","brand":"Linda Frakes","offers":[{"title":"Paperback","offer_id":44348065382561,"sku":"9780557300914","price":34.16,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0462\/1120\/3233\/files\/1qzyqn2q-front-shortedge-384_57aed61e-b086-4592-8b60-8e178eb434db.jpg?v=1748209130","url":"https:\/\/bookswholesale.myshopify.com\/products\/what-the-heck-is-social-media-and-why-does-my-business-need-it","provider":"BooksWholesale","version":"1.0","type":"link"}